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L1 · Shared path · Organic Search

Junior Organic Search Executive

Learning both crafts. You deliver defined SEO and Digital PR tasks against one plan, with direction and close review. You are building the foundations of your expertise in integrated organic search through practice, review and feedback.

EquivalentShared level, no parallel role. Everyone at L1 to L3 follows the same Starting path

How this role differs

This is the entry level of the framework. You are learning the craft and building the habits every later level depends on.

Roles and responsibilities

  • Deliver defined tasks on both sides of an integrated plan: on-page changes, content briefs, media lists and outreach drafts.
  • Support keyword and prompt research: gathering data, formatting and grouping.
  • Track rankings, AI answer citations and coverage for your accounts, and log what changed.
  • Log where coverage lands and whether it links to the pages the SEO plan prioritises.
  • Check your own work against the brief before submitting it for review.
  • Log your time accurately and keep project documentation up to date.
  • Join client calls and internal meetings, taking notes and following up on actions.
  • Update clients on progress and wins, with guidance and review where needed.
  • Act on feedback and agree your development goals with your Lead.
  • Contribute to team knowledge sharing and agency initiatives.

Entry requirements

Gateway skills needed at 8+ in the previous role to step into this one (proposed).

How this role is weighted

Expertise
20%
Delivery
20%
Strategy
20%
Culture
20%
Team
20%

Immediate growth path

Next step · L2
Organic Search Executive

Delivers own workload reliably without supervision on familiar work.

Gateway skills at 8+ (proposed)